Marketing and Advertising Policy

Little Lakes Learning’s Marketing and Advertising Policy

Effective Date: April 4, 2022

Last Updated: September 10, 2023

Introduction

At Little Lakes Learning, we are committed to conducting marketing and advertising activities that are ethical, transparent, and in compliance with applicable laws and regulations. This Marketing and Advertising Policy outlines our commitment to maintaining high standards of honesty, accuracy, and integrity in our marketing and advertising efforts.

Policy Statement

Ethical Marketing

Little Lakes Learning is dedicated to conducting marketing activities that are honest, fair, and respectful of the principles of truth in advertising.

Transparency

We are committed to providing clear and accurate information to students, parents, guardians, and other stakeholders about our tutoring services, pricing, and policies.

Application of Policy

Truth in Advertising

All marketing and advertising materials will accurately represent the nature and quality of our tutoring services, including subject offerings, qualifications of tutors, and expected outcomes.

Honesty in Claims

Little Lakes Learning will not make false, deceptive, or misleading claims in any marketing materials or advertisements.

Pricing Transparency

All pricing information, including tuition fees and any applicable discounts or promotions, will be clearly and prominently displayed in marketing materials and on our website.

Testimonials and Reviews

Testimonials and reviews used in marketing materials will be genuine and reflect the actual experiences of students or parents. Any incentives provided for testimonials will be disclosed.

Respect for Privacy

We will respect the privacy of individuals in our marketing and advertising efforts, including obtaining consent for the use of personal information.

Compliance with Laws and Regulations

Little Lakes Learning is committed to complying with all relevant marketing and advertising laws and regulations, including but not limited to the Competition Act and consumer protection laws in Canada.

Monitoring and Enforcement

Little Lakes Learning will regularly review marketing and advertising materials to ensure compliance with this policy. Non-compliant materials will be corrected promptly.

Conclusion

Little Lakes Learning is dedicated to conducting marketing and advertising activities that are truthful, transparent, and in line with ethical standards. We believe that transparent communication is essential in building trust with students, parents, guardians, and the community.

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